TED Talks Daily

How Community Notes Reduce Viral Misinformation

Creators Keith Coleman and Jay Baxter discuss the crowdsourced system that lets users fact-check each other to combat viral misinformation.

Community Notes on X reduces viral misinformation by using a crowdsourced system where users fact-check each other, rather than relying solely on tech companies to decide what is true.

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29 minJun 10, 2026TED Talks Daily

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How Community Notes reduce viral misinformation | Keith Coleman, Jay Baxter

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Key takeaways

What to know before you press play.

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Crowdsourced Fact-Checking

The Community Notes program allows users to fact-check each other, shifting the responsibility of determining truth from tech companies to the community.

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Cross-Political Trust

The system has earned trust from people across the political spectrum, helping to reduce viral misinformation through broad consensus.

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03

Surprising Agreement Algorithm

The 'surprising agreement' algorithm helps reveal common ground that exists across a polarized internet, facilitating trust in the notes.

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Ask GenPod next

Keep the question moving.

01

How does the 'surprising agreement' algorithm work in practice?

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What challenges did the creators face in building trust across political divides?

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How does Community Notes compare to traditional editorial fact-checking?

Questions

Questions to carry into the episode.

How does the Community Notes system determine what is true?

It relies on a crowdsourced system where users fact-check each other, rather than having tech companies decide.

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Why do people trust the Community Notes program?

The program has built trust across the political spectrum by using a 'surprising agreement' algorithm that reveals common ground.

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What is the 'surprising agreement' algorithm?

It is a mechanism that reveals common ground that quietly exists across a polarized internet, helping to validate notes.

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Experts

Voices named in the source.

Keith Coleman

Co-creator of Community Notes

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Jay Baxter

Co-creator of Community Notes

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Audrey Tang

TED Guest Curator

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Sources and disclosure

Where this guide comes from.

Hosted on Acast. See acast.com/privacy for more information.

  1. Publisher show notes

    Community Notes on X started with a wild idea: Instead of tech companies deciding what's true, what if you let people fact-check each other?

  2. Publisher show notes

    Jay Baxter and Keith Coleman, who helped build the crowdsourced system adding context to misleading posts, discuss how the program reduces viral misinformation — and why people across the political spectrum trust it.

  3. Publisher show notes

    In conversation with TED guest curator Audrey Tang, they discuss how their "surprising agreement" algorithm could reveal the common ground that quietly exists across a polarized internet. (Followed by a note from TED guest curators Divya Siddarth and Audrey Tang)

  4. Publisher show notes

    Hosted on Acast. See acast.com/privacy for more information.

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